HEY! I’M SIDNEY. OR SID, SIDDY, SQUID, SILLY-REE, SQ
PEOPLE refer to me by lots of DIFFERENT NAMES
BUT EVERYONE CALLS ME FOR THE SAME THING: MY CREATIVITY.
Whether it’s the branding for their new business (I'm a strong believer in starting with a solid brand from the jump), to what color sheets they should buy to go with their new duvet, to identifying a font in the wild (80% accuracy, 100% offering an alternative), I’m the go-to creative consultant in my circles. What can I say, I’m passionate about making things look good, always have been.
Currently, I’m doing that as a Junior Art Director at BBDO New York working on brands like Tequila Cazadores, Shoprunner, and Dewars Whiskey, to name a few.